SCOTTISH GOLF TOURISM WEEK HEADS TO INVERNESS FOR 2024
Scottish Golf Tourism Week today announces the date and a new location for the 2024 event. The three-day event, created in partnership between DC Thomson and VisitScotland will take place on 19-21 March 2024 and for the first time will take place in Inverness at The Kingsmills Hotel.
Scotland’s biggest golf industry conference, Scottish Golf Tourism Week aims to increase Scottish golf tourism by giving Scottish suppliers an unrivalled opportunity to meet with tour operators from around the world. This year’s event will also see local Inverness newspaper The Press & Journal join as partner. Celebrating its 275th year, The Press & Journal will champion and celebrate the thriving Inverness golf business community, shining a spotlight on the area as a key golf tourism destination.
Commenting on the new location for this year’s event Cara Munro, Head of Events at DC Thomson, said, “We are thrilled to bring Scottish Golf Tourism Week to Inverness for the first time. The 2024 event will allow us to bring the proven commercial success of Scottish Golf Tourism Week to a wider community of golf-related businesses than ever before.”
Following today’s announcement Scottish Tourism Week will have an official launch event in September at The Kingsmills Hotel where businesses and the local community will be invited to meet with the event organisers and partners to learn more about the event.
Speaking about the key role they will play in this year’s event, Tony Story, CEO at The Kingsmills Hotel commented, “I am absolutely thrilled to welcome this most prestigious event to the Highland capital. The opportunity it presents will be massive, not just for the City of Inverness but for everyone who has an interest Golf tourism throughout the Highlands and Islands. We should all recognise the significance of the arrival of so many significant golf buyers from throughout the world and we should all do our very best to ensure this is the best golf tourism week ever.”
Launched in 2016, and produced by DC Thomson, Scottish Golf Tourism Week is a unique initiative that gives businesses in Scotland the opportunity to engage directly with international inbound golf tour operators. An economic impact report prepared for VisitScotland and Scottish Development International in April 2022 found that suppliers who attend Scottish Golf Tourism Week forecast an average increase in turnover of over £215,000 across the following three years as a direct result of the new connections they build at the event. It is further estimated that the tour operators in attendance bring approximately 50,000 golf tourists into Scotland every year. DC Thomson is also the publisher of bunkered, the only golf media brand with a magazine, website and podcast produced in Scotland.
To find out more about the event and to register your interest in attending visit scottishgolftourismweek.co.uk or follow us on Twitter @_SGTW and LinkedIn Scottish Golf Tourism Week.